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Author Archive: Supplier Spotlight

Lead generation is critical for the success of wine industry suppliers. The Supplier Spotlight program provides a targeted marketing campaign designed specifically to grow brand awareness, drive leads, and highlight new products, special offers, and company brand.

Spotlights are written by a professional staff writer after conducting an interview with the featured member. Participating members have the opportunity to review, edit, and approve final copy prior to launching the campaign.

Distribution

- Direct email to 10,000+ targeted industry professionals
- Published on Wine Industry Advisor
- Published in the Afternoon Brief
- Promoted through social channels including facebook, twitter, linked in, and google+

Pricing

Supplier Spotlight campaigns are only $1,200 per campaign for WIN Members or $1,600 for non-members. Dates may be reserved in advance. Participation is limited.

For more information or reserving your campaign contact editor@wineindustryadvisor.com.

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Increase Your Profits from Private Label, Bulk Wine and Contract Bottling!

Increase Your Profits from Private Label, Bulk Wine and Contract Bottling!

Snag one of the last 3 exhibit slots IBWSS 17 EXHIBITOR REGISTRATION IBWSS exhibitors are wineries and distilleries looking to sell bulk wine and spirits, producers and negociants who offer contract manufacturing or private label programs, and wineries, distilleries, and importers who have one-time excess stock to clear. WHO ARE THE VISITORS / BUYERS? Wineries, […]

How IBWSS Provides New Sourcing Tool for Bulk Wine and Spirits Buyers

How IBWSS Provides New Sourcing Tool for Bulk Wine and Spirits Buyers

The IBWSS show in San Francisco in July 26-27 will give buyers and exhibitors a new unique way of sharing their needs and doing business at the show. It is one thing wanting to buy and sell bulk wine and spirits it is another getting your hands on the right volumes at the right price. […]

Innovative Technique Uses Kites to Repel Unwanted Birds from Vineyards

Innovative Technique Uses Kites to Repel Unwanted Birds from Vineyards

The practice of controlling nuisance birds in vineyards or other open spaces where they can wreak havoc to business is nothing new. In fact, companies have been attempting to address the problem for decades with repellants like gas cannons, reflective tape, crop netting and other means. But just last year, an innovative concept emerged from […]

How to Make Your Online Advertising Pay Off

How to Make Your Online Advertising Pay Off

Most people waste most of their online advertising money. Don’t be that clueless chump! Publisher, journalist and former international exec in advertising and PR Lewis Perdue will show you the: 10 ways to get your money’s worth by defining the 2 best things online ads can do, the 3 biggest mistakes that offend viewers, and […]

The Precision Approach to Enhancing Wine Flavors with Oak

The Precision Approach to Enhancing Wine Flavors with Oak

Oak barrels are beautiful vessels for wine that also serve the purpose of adding oak characteristics to the wine, but sometimes a winemaker’s vision calls for a specific set of wood flavors and aromas to be imparted to the wine, and to achieve that vision tools of precision oenology like the Boisé oak chips have […]

Spectrophotometer Technology Readies Wine Industry for 2017 Harvest

Spectrophotometer Technology Readies Wine Industry for 2017 Harvest

Randox Food Diagnostics, a leading provider of clinical diagnostic services developed for the wine industry, has created a unique product to simplify the wine analysis process for winemakers looking ahead to the 2017 harvest and beyond. The RX Altona works by utilizing Spectrophotometer technology, which measures the absorption of light in a solution in order […]

The Finest Closure for Wine Without Fail

The Finest Closure for Wine Without Fail

Breakthrough Technology Key to 100 Percent TCA Inspected Corks M.A. Silva USA, a leading manufacturer for premium corks, glass and packaging throughout North America, has developed a cutting edge technology to eliminate TCA infected cork by examining each one individually and rejecting those found with any trace of TCA taint. Named the “onebyonetm Program,” this […]

Wineries Can Expand Distribution by Offering Private Label Option

Wineries Can Expand Distribution by Offering Private Label Option

Attend IBWSS show in San Francisco to learn all about Private Label and Bulk Wine Business “Wineries seeking to grow their businesses should focus on relationships with their retailers. Private label / Offering Store Brands is one great way to build relationships.” So says Siddarth Patel, owner of the Beverage Trade Network, an industry organization […]

A New Approach to Custom Crush

A New Approach to Custom Crush

The new Sugarloaf Crush facility in Kenwood is built with all the modern amenities of an ultra-premium winery, home to prestigious brands, but not built for any one brand, winery, or winemaker. “We’re a fully specialized custom crush facility,” says General Manager Ronald Du Preez, “We’re not a winery that’s leasing out extra space; there’s […]

Rutherford Equipment Rental Adds Inventory to Meet Growing Demand from North Bay Wine Industry

Rutherford Equipment Rental Adds Inventory to Meet Growing Demand from North Bay Wine Industry

Like most great enterprises with humble beginnings, Brad Warner never expected his small, part-time endeavor to blossom into a thriving business, but that’s exactly the route Rutherford Equipment Rental has taken since Warner first recognized an industry need back in 1991 and decided to do something about it. Back then, Warner was working full time […]

Sales of Wine in Cans Jump Over 125% As Wine Consumers ‘Open Up to Cans’

Sales of Wine in Cans Jump Over 125% As Wine Consumers ‘Open Up to Cans’

When Francis Ford Coppola’s Sofia brand came out with sparkling wine in a pink can (with red straw attached) more than a decade ago, the concept was appreciated for its novelty and lauded by Sofia fans everywhere. What wasn’t fully appreciated at the time was how fashionable wine in cans would become. In the current […]

A Precision Winemaking Tool to Perfectly Calibrate Your Wine

A Precision Winemaking Tool to Perfectly Calibrate Your Wine

Informed by extensive research and decades of wood and wine interaction expertise, Boisé® has developed a line of high-quality oak chips for winemaking that gives the winemaker a set of delicate controls to develop the wine’s structure and flavor profile. “Each of our 11 different oak chips has very specific organoleptic characteristics that allow the […]

BSG Offers Comprehensive Range of Catechinic and Ellagic Tannins to Enhance Winemaking Quality

BSG Offers Comprehensive Range of Catechinic and Ellagic Tannins to Enhance Winemaking Quality

BSG, the foremost supplier of select, high-quality ingredients for the U.S. wine industry, is featuring a comprehensive supply of finishing tannins to enhance the quality of winemaking throughout its North American markets. “It’s not the quantity of tannins that make a difference in the wine, it’s the quality,” states Tinus Els, the Technical Sales Manager […]

Bianchi Winery and Tasting Room Receives High Ranks for Latest Releases by the San Francisco Chronicle and Wine Enthusiast

Bianchi Winery and Tasting Room Receives High Ranks for Latest Releases by the San Francisco Chronicle and Wine Enthusiast

PASO ROBLES AND NEWPORT BEACH, Calif. (January 2017) – Bianchi Winery and Tasting Room is thrilled to announce its received accolades from both Wine Enthusiast Magazine and the San Francisco Chronicle, bringing an exciting start to the winery’s new year. The annual San Francisco Chronicle Wine Competition is the largest competition for American wines in […]

STELVIN® LUX Delivers Simple, Elegant Closures for Design-Conscious Brands

STELVIN® LUX Delivers Simple, Elegant Closures for Design-Conscious Brands

Ten years ago, Amcor Flexibles Capsules revolutionized the wine industry with a patented design for a premium wine aluminium closure solution offering convenience, elegance and style. Today, consumers, winemakers and marketers all over the globe are enthusiastically embracing what the STELVIN®LUX brings to the table in terms of a high-quality, repeatable opening that has elevated […]