Tag: Ellen Seeley
Quality Experience = Customer for Life
Winemaking is at once an art, a science, and a business. Every great wine tells a story, which enhances its appreciation; yet, also important is the story of the person drinking it. This is where familiarity with and interest in the customer – their story – becomes integral to a winery’s success.
Quality Farming in Eastern & Midwestern Winegrape Growing
The pursuit of excellence in winegrowing throughout the Midwest and East Coast begets far greater challenges than for headline viticulture regions, such as the West Coast and Europe; yet recent years have seen the region’s winemakers fielding challenges, such as weather, choice of varietal, and the forging of a bioregional identity, with tenacity and intrepid spirit. The game is on for these pioneers to settle upon the most suitable grapes, transcend daunting climatic changes, and craft a strong identity for the world to behold.