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Afternoon Brief, December 2

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Lewis Cabernet Sauvignon Napa Valley 2013 Named Wine Spectator’s #1 Wine of the Year: Wine Spectator, the world's leading authority on wine, today announced Lewis Cabernet Sauvignon Napa Valley 2013 as the 2016 Wine of the Year...

Wine Business Examined and Deals Done at 5th Annual North Coast...

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Healdsburg, CA, December 2nd, 2016 –The 5th Annual WIN Expo, North Coast Wine Industry Trade Show & Conference has been branded a huge success...

Afternoon Brief, November 29

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The Immigrants Who Help Make Your Wine Are Afraid of Trump: On election night in Napa Valley, Enrique Ayón was glued to the TV. Ayón, a Mexican citizen who's worked in the wine industry for 20 years, was sure Clinton would win - she had experience, and he couldn't imagine voters would support Trump after the way he had insulted Mexicans and women, among others...

Afternoon Brief, November 28

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Free Flow Wines Sparkles with Innovation on Tap and Beyond the Keg: Free Flow Wines saw the rising popularity of sparkling wines and the category's particular challenges for delivering an optimal by the glass experience as an opportunity to expand the portfolio of services they offer, and their innovative work to create a sparkling keg program for wineries was recognized with a 2016 WINnovation Award...

Data Is Driving the Wine Industry

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There’s no shortage of mobile apps these days to find wines, remember what you drank, or even have wine delivered to your door in...

Harvest Recap and Look Ahead for 2017: Anticipated Changes in Vineyard...

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“We have good sellers and good buyers in the North Bay,” Brian Clements states firmly. “The North Bay region provides premium grapes, and the luxury category of $10 per bottle and higher is selling very well, across all varietal categories.”

Afternoon Brief, October 31

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Wineries’ Impact Brings Taste of Bitterness to Sonoma Campaign: A supervisors race between two liberal candidates in Sonoma County has turned into a good ol' Wine Country brawl amid fear that the region is too quickly transforming into a pricey, water-sucking theme park for the almighty grape...

#ExpoDeals Is the Black Friday Opportunity for the Wine Industry

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WIN Expo launches a “day-of-deals” buying event for region Healdsburg, CA, October 31, 2016 – The 2016 North Coast Wine Industry Expo (WIN Expo),...

Finishing Tannins on the Rise

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“American wine consumption is rapidly rising, especially in the premium red blend tier,” Lueck says, “and many producers are turning to non-barrel alternatives in the ageing process to produce a premium product while using cellar space efficiently.”

Loss of Sales, Result of Wine Industry’s Failure to Meet Mobile...

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Have wine brands across the industry embraced promoting themselves through the use of mobile apps? Scott Stanchak, who teaches graduate level e-commerce marketing at NYU, and is the Managing Director, Mobile Marketing Strategy, at The New York Times, thinks not.

Millennials on How Their Generation Engages with Wine

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The millennial consumer continues to rise in prominence for the wine industry, but being able to identify the important trends and mediums to connect, engage, and build loyalty with them is a challenge for traditional wine marketers.

Marijuana and Wine: Understanding New Competition to Build New Opportunities

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The legalization of marijuana in California is a topic with polarizing effects on wine grape growers. Tina Caputo, moderator for WIN Expo’s upcoming session; Marijuana and Wine: Understanding New Competition to Build New Opportunities, believes this topic is important and pertinent to the wine industry.

Competition Is Fierce, so How Does a Vineyard Stand Out in...

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According to Karissa Kruse, president of Sonoma County Winegrowers, a shift has happened in the past few years. “Consumers now care about what goes on at a farm level,” she notes. Kruse mentioned that, not that many years ago, it was unique to put the vineyard name on the bottle, but now that is a fairly standard way to give an added marketing benefit to a bottle of wine.

North Coast Wine Industry Expo

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North Coast Wine Industry Event Focuses on Education, Networking, and #ExpoDeals Healdsburg, CA, August 23, 2016 – The 2016 North Coast Wine Industry Expo (WIN...

Attendee Registration Now Open for 2016 WIN Expo

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North Coast Wine Industry Event Focuses on Education, Networking, and #ExpoDeals Healdsburg, CA, August 23, 2016 - The 2016 North Coast Wine Industry Expo...