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Advertorial articles are paid content created in cooperation with an advertiser. Lead generation is critical for the success of wine industry suppliers. The Spotlight Campaign advertorial program provides a targeted marketing campaign designed specifically to grow brand awareness, drive leads, and highlight new products, special offers, and company brand. Spotlights are written by a professional staff writer after conducting an interview with the featured member. Participating members have the opportunity to review, edit, and approve final copy prior to launching the campaign. Distribution Direct email to 10,000+ targeted industry professionals Published on Wine Industry Advisor Published in the Afternoon Brief Promoted through social channels including Facebook, Twitter, and LinkedIn (75,000+ followers) Pricing Spotlight campaigns cost $1,600 per campaign for WIN Members or $2,200 for non-members. Dates may be reserved in advance. Participation is limited. For more information or reserving your campaign contact editor@wineindustryadvisor.com.

How Your Wine Label’s Paper Can Influence a Consumer to Buy...

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Designing a wine label is an intensely personal undertaking for most wineries. The label is your opportunity to communicate the winery’s spirit and your...

How to Rescue Lost Pricing and Promotion Dollars

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Managing the business side of the wine industry is often less alluring than the art of winemaking that precedes it. Nonetheless, successful wine operations,...

Innovative Equipment and Services Company Zeroes in on Market Trends Toward...

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Thirty years ago a company called ConeTech perfected a process known as alcohol removal using thin film vacuum distillation to assist wineries with alcohol...

How Wine Labels Can Increase Consumer Engagement and a Winery’s Peace...

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“COVID has changed everything,” says Kevin Frydryk of Resource Label Group, a full-service provider of pressure-sensitive label, shrink sleeve and RFID/NFC technology for the packaging...

BSG Offers Pinnacle Ferm MP to Help Winemakers Overcome the Effect...

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Winemakers often struggle with the green components of wine, which, while desirable in some white wines, are a source of unwelcome aromas when making...

Harvest Is Coming—No Fermenter, No Press? It’s Not Too Late

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Complete wine fermenter with built-in press, delivered and operational within a week of your order. Free shipping offer valid until Oct 1, 2021. The GOfermentor...

Innovative Solar-Powered Tractors Reduce Carbon Emissions and Revolutionize Vineyard Management Practices...

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“There’s less maintenance; the engine has only one moving part vs. 400 for diesel. You’re not buying fuel, especially if you’re charging the tractor off a solar array. And finally, the hugest cost-savings is in CO2 reduction. It’s not just for us, but for future generations.”

Falcon FrightKite™ Expands Options for Vineyard Crop Protection

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After five years of growing success flying Falcon Frightkites™ over vineyards to ward off destructive birds, Roger Snow, owner of Falcon Crop Protection, is...

Sartorius Study Reveals Time-Saving Opportunities to the Winemaker’s Lab

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At times, work in the winery lab can be repetitive and tedious, yet each step in the filtration process requires careful attention to prevent...

The Wine eCommerce Landscape Is Changing: Here’s How to Compete

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The one constant in wine marketing is that it is ever-evolving. Consumer demographics shifted as Baby Boomers age, and wineries found ways to connect...

Revolutionary TCA Detection & Removal Process Prompts Unparalleled 100% Clean Cork...

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It’s not often in a competitive industry that a company is so confident in its products and services that a 100% quality promise becomes...

ScottCart Cartridges Keep the Winemaking Filter Supply Flowing

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Harvest is around the corner and wineries are preparing for the arrival of bins full to brimming with ripe grapes ready to crush, de-stem...

Label Analytics Introduces Wine Pricing Sleuth – a Breakthrough in Optimal...

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The price of a bottle of wine plays two vital yet competing roles: price is both the amount a consumer must pay to make...

Willamette Valley Wineries Benefit from Local One-Stop-Shop for Winemaking Products &...

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“Crush2Cellar is the only store where you find all major vendors in one location...plus materials to make wine, like hoses, valves and lab equipment. It’s a candy store for winemakers!”

Upgrade Your Variable Capacity Tank to a SmartBarrel®

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Wine Storage System “VC tanks have poor seals that result in oxidation and microbial spoilage, VCTs have long been considered a necessary evil for small...