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Wine Business Editorial

Wine Spectator Top 10 Does Not Represent the American Drinker

Wine Spectator Top 10 Does Not Represent the American Drinker

Like clockwork every November Wine Spectator publishes their Top 100 wine list. When I was a retailer this list made customers go crazy, they would scramble for the wines, and call every day from around America to see what we have in stock. As a retailer we did not like the list because: the list […]

By November 16, 2018 5 Comments Read More →
The Effect of Oak and Grape Tannins in the First Year of Aging

The Effect of Oak and Grape Tannins in the First Year of Aging

A former winemaker, Bertaccini is driven to experiment with wine additives and the products he presents to his clients. To this end, in 2015, he received a ton of excess Pinot Noir grapes from Lodi that winemaker George Natsis donated for a bench trial. The trial would test several different tannin additives on one base wine, a control plus four batches treated with the different tannins, and then consistently taste the five samples throughout the year after bottling.

By November 15, 2018 0 Comments Read More →
Customer Engagement Reminders

Customer Engagement Reminders

Black Friday and the December holidays are quick approaching, which means you are busy, busy, busy for a couple of months. As most people seem to be rather stressed at this time, it helps if you go out of your way to be patient, polite and professional with all your customers. Here are a few […]

Mouthfeel Lessons Learned – Troubleshooting Fermentations

Mouthfeel Lessons Learned – Troubleshooting Fermentations

“Mouthfeel, or how a wine feels on your cheeks and tongue when you taste it, is one of the most important sensory aspects that communicates ‘quality’ in a wine,” says Alison Crowe of Plata Wines.

By November 8, 2018 0 Comments Read More →
3 Tips for Wooing Your Wine Club

3 Tips for Wooing Your Wine Club

You know the story. Wine lovers see a promotion to “join the club” or to get those special “members-only” benefits and they sign up for your wine club. They’re excited. You’re excited. You send out the first shipment and the next thing you know, they cancel the membership.

Are Your Employees Motivated?

Are Your Employees Motivated?

Business owners may spend a lot of time planning ways to motivate staff and managers. However, it seems that starting with why staff members are not motivated should be the first step in the process. If you know why your staff isn’t motivated, it is much easier to put into play the strategies that will […]

Bet on Yourself in the Booze Game

Bet on Yourself in the Booze Game

Musing from 30,000 feet flying from LA to Chicago. There are a few end-of-year comments that need to be made. I am coming back to Chicago after a brief 30 hours in LA working with two brands. For one brand the maker flew from the opposite coast and for the other the maker flew from […]

By November 6, 2018 0 Comments Read More →
Can You Beat This? Kokomo’s 100-Point Score in the North Coast Wine Challenge a Game-Changer

Can You Beat This? Kokomo’s 100-Point Score in the North Coast Wine Challenge a Game-Changer

When winemaker Erik Miller got the call informing him that his 2015 Gopher Hill Pinot had just garnered a 100-point score, and oh, by the way, it took Best of Show at the 2018 North Coast Wine Challenge, he didn’t quite know what to expect.

By November 6, 2018 5 Comments Read More →
Wine and Power, a Palimpsest for Armistice Day

Wine and Power, a Palimpsest for Armistice Day

Given the dismal quality of history education these days, and the even more dismal state of discourse on this subject beyond pop trivia, it is likely most people will commemorate the end of World War One by going to the mall for a “Veterans’ Day Sale.” After 100 years, silent film herky-jerky images belie the bloody reality of it. The century since has been no picnic either.

Preventing Stuck Fermentations While Preserving Wine Quality

Preventing Stuck Fermentations While Preserving Wine Quality

“If you’ve ever had a stuck ferment, you want to avoid that in the future. In the past, I’ve battled with stuck fermentations that were mainly fructose, and they’re a bear to restart.”

By November 1, 2018 0 Comments Read More →
Holiday Wine Marketing Tips on a Budget

Holiday Wine Marketing Tips on a Budget

Holiday wine sales, already? Seasonal shopping began in October this year, with nearly half of all holiday purchases predicted to occur on mobile. With over 3,600 wineries in California alone, standing out from the pack to promote your wines and tasting experiences as the perfect gift option can seem like a marathon, not a sprint. 

Holiday Sales

Holiday Sales

The scariest thing about Halloween is that it makes us realize how little time we have left in this year. Which means that if you haven’t already rolled out your holiday selling plans, now is the time. For those who are not yet thinking about the holidays, here are a few tips. While the main […]

Making Big Data Work for Wine

Making Big Data Work for Wine

“Data doesn’t always tell the truth,” said Paul Mabray, CEO of Emetry in his opening remarks of the Wine Industry Data Summit, setting the tone for an inspirational series of talks about the challenges and opportunities the wine industry faces for using data to better understand and engage wine consumers in an effective and purposeful way.

By October 30, 2018 1 Comments Read More →
Uncovering Blind Spots to Differentiate Your Brand

Uncovering Blind Spots to Differentiate Your Brand

Winery owners—most business owners, for that matter—live and breathe their brands. They believe in them wholly and unconditionally. This passion and confidence are critical ingredients in the success of small companies. At the same time, brand passion and confidence can create blinds spots that expose flawed thinking, missed opportunities and poor decision-making. In this article […]

30 Plus 30 Equals 30

30 Plus 30 Equals 30

I consider myself smart, just ask me :). I have been selling booze for nearly 30 years in all tiers of the business. One thing I am sure of is that in the 4th quarter 30 + 30 = 30. How can that be? Is that real math? Is that some common core bull? How […]

By October 29, 2018 0 Comments Read More →