Afternoon Brief

The Afternoon Brief is a daily wine business newsletter with aggregated headlines and top stories packaged in an easy read email format and delivered to subscribers at the end of each business day. SIGNUP FOR FREE TODAY.

Afternoon Brief, May 4

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01:04:20
A $7 Million Fund for Out-Of-Work Bartenders Could End up Not Helping Most Applicants. Why?: For Bay Area bartenders, the world changed on March 15 when Gov. Gavin Newsom ordered all bars in California to close...

Afternoon Brief, May 1

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00:16:48
Oregon Aims to Include Brewpubs, Wineries in Reopening: Oregon is planning to allow its famed microbreweries and wine tasting rooms to reopen when it starts loosening stay-home orders, rejecting a federal recommendation that bars remain closed...

Afternoon Brief, April 30

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The Disintegration of the Wine Tourism Economy: The welcome mat for Sonoma County’s wine country was rolled up several weeks ago in the midst of the COVID-19 shelter-in-place, and there is no prediction of when it might be rolled out again...

Afternoon Brief, April 29

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00:10:56
Defending 'Butter' Wines: Napa's Jam Cellars Goes Back to Court to Defend Trademarked Brand: Napa-based JaM Cellars Inc. is suing Livermore-based The Wine Group LLC, one of the largest vintners and maker of the Franzia brand of value wines, alleging trademark infringement...

Afternoon Brief, April 28

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01:25:31
Increase in Number of Alcohol Buying Consumers Drives Off-Premise Growth: Nielsen Beverage Alcohol Practice reports total alcohol sales are up 15.9% in Nielsen off-premise channels for the week ending April 18, 2020 compared to the same week last year, though -0.6% from the previous week...

Afternoon Brief, April 27

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00:05:08
Next in Sport: Worldwide Wine Trends: South Africa was struggling to export wine even before the pandemic, while France, Italy and... wait for it... Canada were booming. These are some of the takeaways from statistics released this week by the OIV (International Organization of Vine and Wine)...

Afternoon Brief, April 24

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01:10:05
The Coronavirus Impact on Wine "Probably Irreversible" Without Dramatic Action: The spread of the novel coronavirus has led to the radical disappearance of the HoReCa channel that could result in a more than 50% loss of wine sales in Europe alone, said Pau Roca, director-general of the Organisation for Vine and Wine (OIV)...

Afternoon Brief, April 23

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00:56:53
While Napa Cabernet Grapes Still in Demand, Sales Stall Elsewhere in California North Coast: Midway through spring, grape grower Andy Beckstoffer’s crews are on the watch for frost among the 4,000-plus acres of vineyards his company farms across Napa, Lake and Mendocino counties...

Afternoon Brief, April 22

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Court Crushes Bryant Winery Lawsuit: An embarrassing civil action that paraded the Napa producer's financials in public is over...

Afternoon Brief, April 21

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01:13:27
European Winemakers May Have to Turn a Billion Liters of Wine into Industrial Alcohol: Coronavirus has been a devastating blow to an already struggling EU wine market...

Afternoon Brief, April 20

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00:16:53
No Safety in Numbers for Wine Grapes: Conventional wisdom tells us never to put all our eggs in one basket. The wine industry suggests otherwise...

Afternoon Brief, April 17

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US Wine Losses from COVID-19 Could Reach $5.94 Billion: Revenue losses for the nation’s more than 10,000 wineries and more than 8,000 winegrape growers due to COVID-19 could reach $5.94 billion on an annualized basis in 2020, according to a new analysis by wine industry expert Jon Moramarco, managing partner of bw166 and editor of the Gomberg-Fredrikson Report...

Afternoon Brief, April 16

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00:04:38
America’s Wine & Spirit Wholesalers Are Delivering on Credit That May Never Appear: Economists predict that America’s wine and spirit wholesalers are at risk of losing up to $921.4 million in uncollectible or difficult to collect receivables from on-premise accounts...

Afternoon Brief, April 15

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00:20:02
Top-Tier Napa Cab for $10? With Bulk Wine Prices so Low, New Brands Offer Deep Discounts: It sounds too good to be true. A $50 Napa Cabernet, repackaged and sold for $10 a bottle. A $40 Anderson Valley Chardonnay priced starting at $1 a bottle. How, you might ask? Because it's bulk wine...

Afternoon Brief, April 14

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00:41:20
Marketing During a Crisis - Tips to Pivot Your Marketing Messages: Recession Marketing ProTip: Understanding consumer psychology and the underlying emotions is critical when advertising during a recession...