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Make it Personal- Mastering the Digital Customer Experience

August 20, 2018 @ 9:00 am - 10:00 am PDT

$75 – $95
Virtual Vines

90% of DTC winery sales originate in the tasting room, however, many customers never return for an on-site visit after their initial guest experience. Knowing how to maintain and grow connections with customers through their entire customer journey is pivotal to remain relevant and not get lost among the competition. Digital Marketing plays a key role in how businesses and customers interact through email, social media and website best practices. Creating unique, compelling messaging and expanding brand experiences which are unique to each customer segment are more important than ever to capture, retain, nurture and grow direct consumer relationships.
WineDirect surveyed 1800 US based wineries and reported the top 20% wineries critical success factors are using email programs as their primary strategy to drive their ecommerce business. Social media is growing faster than ever as a tool to influence buying decisions and grow referrals. Online wine purchases are showing double-digit growth rates leveraging e-commerce based websites, mobile applications or through interconnected links.

Details

Date:
August 20, 2018
Time:
9:00 am - 10:00 am PDT
Cost:
$75 – $95
Event Category:
Event Tags:
Website:
https://www.eventbrite.com/e/make-it-personal-mastering-the-digital-customer-experience-registration-26305580700

Organizer

Virtual Vines
Email
info@virtual-vines.com
View Organizer Website

Venue

Webinar
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