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Events for January 9, 2019

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Wine Speak Paso Robles

January 7 - January 10
The Carlton Hotel, 6005 El Camino Real
Atascadero, CA 93422 United States
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$50 – $795

A multifaceted cast of master sommeliers, wine industry leaders and hospitality professionals is set to convene at the inaugural “Wine Speak Paso Robles”—a trade-focused event that will take place in the Paso Robles wine country on January 7-10. Wine Speak Paso Robles features winemaker seminars, hospitality development seminars, technical winery tours and private tastings, as […]

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9:30 am

Talent and the Tasting Room- Building a High Performance Sales Culture

January 9 @ 9:30 am - 11:00 am
$105 – $125

Over 85% of DTC Winery sales originate in tasting room. Hiring, training and motivating for a performance-driven culture have become paramount to meet market demands and pose an ongoing challenge as wineries require more in-depth sales skills and loyalty from their hospitality staff. Designed for hospitality and sales managers or business owners, this 90-minute live […]

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10:00 am

Chitosan – A New Way to Protect Your Wine in the Cellar

January 9 @ 10:00 am - 11:00 am

Please join LAFFORT® and Bastien Nazaris, Research Development and Innovations Manager at LAFFORT® headquarters in France, for an informational webinar on chitosan’s application in the wine industry. We will give a background on chitosan and how it works as an anti-microbial agent specifically with Brettanomyces, discuss the different chitosan products available today and when to use […]

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12:00 pm

To Whom It Will Concern- Connecting through Email Marketing

January 9 @ 12:00 pm - 1:30 pm
$75 – $95

The total number of email accounts exceeded 5.3B in 2017. Email marketing has surpassed any other form of digital media marketing with an average sales conversion rate of 66% compared to social media, direct mail or advertising. In addition, last year WineDirect surveyed 1800 US-based wineries and reported the top 20% wineries critical success factors […]

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