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Creating Connected Customers

Creating Connected Customers

It’s interesting that businesses want customers to be more connected with them, though many businesses are afraid to give the customers what they want, which is the connection with the people in the business. Customer connection is a big part of the wine industry in general, and particularly true for customers who belong to wine […]

By September 19, 2018 0 Comments Read More →
Federal Cannabis Legalization the Next Challenge for Wine

Federal Cannabis Legalization the Next Challenge for Wine

As another harvest season is underway in Wine Country, the industry faces a new wave of disruption. Not sparkling rose in 40-ounce cans, but another recreational product – cannabis. Cannabis is on the minds of winemakers and winery owners these days as states continue to legalize and money pours into the industry. Needless to say, the wine industry has taken notice.

By September 18, 2018 0 Comments Read More →
Mystery Shoppers Visit Starmont Winery

Mystery Shoppers Visit Starmont Winery

Strategically located on Highway 29 at the crossroads of Carneros and Napa Valley, Starmont Winery offers visitors a multifaceted approach to their wine tasting itineraries. Easily accessible from either direction, the modern facility and tasting room focuses on their small production, DTC wines, mostly grown on the surrounding 55 acre Carneros Estate. The region is well known for […]

By September 18, 2018 0 Comments Read More →
Making the Most of Dwindling Customer Engagement Opportunities

Making the Most of Dwindling Customer Engagement Opportunities

The biggest difference between tasting rooms and wine clubs that perform beyond expectation and those that don’t, is an organizational commitment to employee training, according to the 2017 VinQuest direct to consumer benchmark report.

By September 13, 2018 0 Comments Read More →
Flooring for Winery Tasting Rooms – Marrying Style and Durability

Flooring for Winery Tasting Rooms – Marrying Style and Durability

By Kendall Youngworth, Tennant Coatings Winery tasting rooms can range from an area in an upscale urban restaurant to a rustic barrel room in a country setting, overlooking vineyards, or other unique environments. While the quality of the wines produced is, of course, paramount in terms of developing a following and increasing profits, the cachet […]

By September 12, 2018 0 Comments Read More →
Customer Service at Warp Speed

Customer Service at Warp Speed

I have read that the average attention span is down from 12 seconds in the year 2000 to eight seconds now, which is less than the nine-second attention span of your average goldfish. However, according to an article I read on BBC News about experts who study human attention, these experts don’t know where those […]

By September 12, 2018 0 Comments Read More →

News Releases

First Street Napa Announces Completion of New Mural on Beckstoffer Building in Downtown Napa

First Street Napa Announces Completion of New Mural on Beckstoffer Building in Downtown Napa

Artist Morgan Bricca Painted 70-foot Long Mural of Beckstoffer Farm during fall NAPA, Calif. (September 19, 2018) – First Street Napa is pleased to announce the completion of a mural commissioned by Andy Beckstoffer on the wall of one of its Napa properties, the Beckstoffer Building which houses Overland Sheepskin Co. and Brown Estate.  Painted […]

By September 19, 2018 0 Comments Read More →
West + Wilder Adds Cans of Sparkling White and Sparkling Rosé to Their Portfolio of West Coast Wines

West + Wilder Adds Cans of Sparkling White and Sparkling Rosé to Their Portfolio of West Coast Wines

West + Wilder’s Sought-After New Releases Drink Well Anywhere and Anytime (Santa Rosa, CA, September 18, 2018) – Started by longtime Sonoma friends, Matthew Allan and Kenny Rochford, West + Wilder – a great bottle of wine that happens to come in a can – is redefining the look and taste of canned wine and […]

By September 19, 2018 0 Comments Read More →
Brave & Maiden Estate Announces Opening of Estate Winery and Tasting Room in Santa Ynez Valley

Brave & Maiden Estate Announces Opening of Estate Winery and Tasting Room in Santa Ynez Valley

Santa Ynez Valley, CA — Santa Barbara County’s Brave & Maiden Estate is pleased to announce the opening of its much-anticipated new winery and tasting room located on their 70-acre estate along Refugio Road in Santa Ynez. The new state-of-the-art facility brings to fruition Brave & Maiden’s intent to introduce an exceptional new wine experience to the Santa Ynez Valley.  Brave & Maiden Estate […]

By September 19, 2018 0 Comments Read More →
2017 Oregon Vineyard and Winery Report Released

2017 Oregon Vineyard and Winery Report Released

Oregon added 44 more wineries last year, with planted acreage and exports at all-time highs and sales volume up 16%, far outpacing the wine category’s national growth rate of 1.6% PORTLAND, September 19, 2018 – The Oregon Wine Board released its Oregon Vineyard and Winery Report today, indicating significant gains within many areas of the […]

By September 19, 2018 0 Comments Read More →
Taylor Fladgate and Croft Announce Two New Ports Honoring Their Heritage

Taylor Fladgate and Croft Announce Two New Ports Honoring Their Heritage

Taylor Fladgate introduces the Historical Collection Reserve Tawny while Croft premieres the 430TH Anniversary Reserve Ruby (NEW YORK, NY – August 20, 2018) – The Fladgate Partnership is excited to debut two new limited-edition wines this September, Taylor Fladgate Historical Collection Reserve Tawny and Croft 430th Anniversary Reserve Ruby, in honor of the Port Houses’ […]

By September 19, 2018 0 Comments Read More →
Share a Splash Wine Co. Dives into Subregional Sonoma County, Launching an Elevated Cannonball Line Extension

Share a Splash Wine Co. Dives into Subregional Sonoma County, Launching an Elevated Cannonball Line Extension

ELEVEN showcases Sonoma County’s terroir in four varietals Healdsburg, California – September 18 – Cannonball ELEVEN focuses singularly on expressing Sonoma County’s unique terroir through signature expressions of Sauvignon Blanc, Chardonnay, Merlot and Cabernet Sauvignon. This is the first line extension for the California brand Cannonball, giving the brand more dimension by taking a deep dive […]

By September 19, 2018 0 Comments Read More →

Spotlights

Innovative Packaging Company set to make a big splash in U.S. Wine Market

Innovative Packaging Company set to make a big splash in U.S. Wine Market

Cutting-edge bottling, packaging and robotics solutions provider, with smart and exclusive automation and management software and top-of-the-line after-sales service. MASPACK Packaging USA, the American arm of Italian based MASPACK Packaging, is ready to shake up the US market, providing advanced bottling, packaging and robotics solutions to the wine and beverage industry. Experience and expertise in […]

A Study in Vineyard Bird Aversion: Paradise Ridge Winery

A Study in Vineyard Bird Aversion: Paradise Ridge Winery

One of a vineyard manager’s worst early morning sights is walking among their vineyard and finding fruit damaged by birds. To combat this force of nature, growers have traditionally tried expensive and labor-intensive methods of mitigating bird damage in their vineyard. They’ve used sound-emitting devices, introduced other large birds of prey, placed netting in the […]

Innovative Web and Mobile Software Exclusively for Wine Producers

Innovative Web and Mobile Software Exclusively for Wine Producers

When looking at the wine industry, one might get lost in the web of interactions between vineyards, people, tanks, and other necessary operations to maintain a successfully functioning winery. Other than highly skilled operators and staff, winery software has traditionally been the saving grace that keeps these interactions organized and in-check. While some software handles […]

Standing Out in the Rapidly Growing Canned Wine Segment

Standing Out in the Rapidly Growing Canned Wine Segment

Only a few years ago, the canned wine segment had a limited selection of category pioneers for consumers to choose from, but with growth rates over 50%, more and more wine brands are available in cans making it harder to stand out on the shelf. “As canned beverages become more popular, and wineries look for […]

Customized Winery Marketing: Astra Digital Marketing Services

Customized Winery Marketing: Astra Digital Marketing Services

Just a two-year-old in the wine industry, Astra Digital Marketing Services is redefining direct-to-consumer (DTC) marketing and pushing wineries of all sizes to think outside the bottle. Much like their clients’ wine, Astra’s process is hand-crafted. They know that no winery is the same, and neither is the team at Astra. Taking on a client […]

Safe, Easy, and Cost-effective Way to Repel Birds from Your Vineyards

Safe, Easy, and Cost-effective Way to Repel Birds from Your Vineyards

Sitting with friends in Healdsburg in 2015, Roger Snow had an epiphany. Birds were all over the area, when suddenly two red-tailed hawks flew over. Birds darted away, heading for safety. The seed was sown and an idea bloomed. Flying over vineyards in several states already, this pest-bird repellent has only been in production for […]

Afternoon Brief

Afternoon Brief, September 19

Afternoon Brief, September 19

DTC Channel Goes Mainstream: Direct shipping of wine is now mainstream in much of the United States. Last year, volume of direct-shipped wine was up 15.3% to 5.78 million cases, with consumer spending growing 15.5% to $2.69 billion…

By September 19, 2018 0 Comments Read More →
Afternoon Brief, September 18

Afternoon Brief, September 18

Warren Winiarski Awarded American Wine Legend Wine Star Award by Wine Enthusiast: Wine Enthusiast magazine is awarding Warren Winiarski its Wine Star for American Wine Legend at this years Wine Star Awards held in January 2019. The award recognizes Winiarski’s legacy in the wine industry as well as his many contributions to…

By September 18, 2018 0 Comments Read More →
Afternoon Brief, September 17

Afternoon Brief, September 17

Consumers Trade Up, U.S. Wine Sales Rise 3%: Domestic wines gained ground in August, with Cabernet Sauvignon leading the way through both off-premise and direct-to-consumer channels. U.S. wine sales totaled $3.6 billion in August, up 3% from a year earlier according to market research…

By September 17, 2018 0 Comments Read More →
Afternoon Brief, September 14

Afternoon Brief, September 14

Vineyards in a Hurry to Harvest Grapes as Hurricane Florence Looms Closer: Grocery stores aren’t the only places experiencing a rush before the storm, some wineries across central Virginia are hurrying to harvest grapes. Winemakers say they’re harvesting their crop about a week ahead of schedule…

By September 14, 2018 0 Comments Read More →
Afternoon Brief, September 13

Afternoon Brief, September 13

Making the Most of Dwindling Customer Engagement Opportunities: The biggest difference between tasting rooms and wine clubs that perform beyond expectation and those that don’t, is an organizational commitment to employee training, according to the 2017 VinQuest direct to consumer benchmark report…

By September 13, 2018 0 Comments Read More →
Afternoon Brief, September 12

Afternoon Brief, September 12

Beloved California Vintner Ulises Valdez Dies at 49: Ulises Valdez, who emigrated from Mexico to work as a vineyard laborer in Sonoma County, then rose to become one of California’s most renowned vineyard managers and founder of his own family winery, died early this morning of a heart attack. He was 49…

By September 12, 2018 0 Comments Read More →