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Working Through Guests’ Price Objections

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When a guest objects to the price of one of your products, don’t be discouraged. Many times an objection to the price is the...

Happy Thanksgiving

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This is a busy week, both personally and in business, so I will make today’s blog brief. As Black Friday is the biggest sales day...

Customer Engagement Reminders

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Black Friday and the December holidays are quick approaching, which means you are busy, busy, busy for a couple of months. As most people...

Are Your Employees Motivated?

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Business owners may spend a lot of time planning ways to motivate staff and managers. However, it seems that starting with why staff members...

Holiday Sales

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The scariest thing about Halloween is that it makes us realize how little time we have left in this year. Which means that if...

Ramifications of Bad Customer Service

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As I was wandering through the Internet I found some great information on customer service on Help Scout. The article was actually a compilation...

Customer or Guest? Customer Service or Customer Engagement?

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The words you use to describe your clients are important. Some people may dismiss the use of slightly different words such as customer or guest,...

How Is Your Email Response?

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I found an interesting article by Alexandra Braunstein in this week’s Target Marketing newsletter. The article explains three reasons why your customers may be...

Optimizing Staff Meetings

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I have been attending lots of meetings recently. While staff and management meetings are important, often they can take more time than they should...

A Successful Brand

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There are brands that stand out in the minds of consumers. How did they get to that place of prominence and how do you...

Creating Connected Customers

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It’s interesting that businesses want customers to be more connected with them, though many businesses are afraid to give the customers what they want,...

Making the Most of Dwindling Customer Engagement Opportunities

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The biggest difference between tasting rooms and wine clubs that perform beyond expectation and those that don’t, is an organizational commitment to employee training, according to the 2017 VinQuest direct to consumer benchmark report.

Customer Service at Warp Speed

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I have read that the average attention span is down from 12 seconds in the year 2000 to eight seconds now, which is less...

Motivating Employees (or Yourself)

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I spend much of my time reading business related journals, newsletters and such, subscribing to lots of them and finding other information online. This...

Overcoming Objections to the Price of Your Products, Part 2

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As I mentioned last week, I downloaded an informational guide with information on overcoming sales objections from Resourceful Selling. This week is part two...