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Tag: Peter Stafford-bow

Afternoon Brief, December 18

Afternoon Brief, December 18

Behind Wine Brand Kendall-Jackson’s Growing Direct-to-Consumer Strategy: Thirty-six-year-old family winery Kendall-Jackson has been selling select wines online at KJ.com since 2004. But with new attribution tools available, it has only recently begun to see a return-on-investment from selling direct-to-consumer …

By December 18, 2018 0 Comments Read More →
Afternoon Brief, March 7

Afternoon Brief, March 7

Wine Market Council and Nielsen Explore Industry Trends: A members-only meeting held Friday by the Wine Market Council and Nielsen at Napa’s Culinary Institute of America at Copia provoked a lively discussion of consumer trends in the American wine industry…

By March 7, 2017 0 Comments Read More →
Afternoon Brief, October 20

Afternoon Brief, October 20

Global Wine Production Expected to Fall by 5% Due to ‘Climatic Events’: Global wine production is expected to fall by 5% in 2016 because of “climatic events” causing steep drops in production in most of the southern hemisphere, particularly Chile and Argentina…

By October 20, 2016 0 Comments Read More →