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VingDirect Performance Tracker Has Helped Family Wineries Increase New Wine Club...

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At VingDirect, we firmly believe “What Gets Measured Gets Managed!” Did you know that wine club revenue represents 80%+ of a winery’s DTC revenue?...

Live Webinar: “Call Me – Outbound Phone Marketing”

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One of the biggest untapped DTC opportunities for family wineries is Outbound Phone Sales. Winery fans love a phone call from “their winery.” Join us on...

Live Webinar: Step Out of the Box & Create Profitable Winery...

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How often have you questioned the value of wine club events? Let’s face it… they take a lot of energy and many wineries don’t...

LIVE Webinar: “Wine Club Superstar: A Profile of Success”

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What do wine club superstars do to grow their clubs? Join us to hear the secrets of our panel of wine club managers. Take...

Virtual Training for Tasting Room Hosts!

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Our 3 hour formal training is still LIVE, but you don't have to travel! This training still includes roleplay and the opportunity for students to...

LIVE Webinar: “Attract Media Attention (No Potions Necessary)”

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Attracting media attention is a crucial strategy for increasing your brand awareness… but where do you find time and talent to devote to media?...

Converting Guests to Club Members – Increase Club Conversion in the...

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This formal training will include lots of interaction and role-playing with great take aways you can use immediately in your tasting room. Attendees will learn: ...

Tasting Room Manager Training

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Build & Strengthen Your Tasting Room Dream Team! Please note: Attendance is limited to 8 Class begins promptly at 9 a.m., so please join us for...

Afternoon Brief, June 5

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Subscribe to the Afternoon Brief   Trending Story: Napa Vintners Collaborate to Raise $15.7 Million for Community at Annual Auction Napa Valley With additional contributions coming...

Converting Guests to Club Members Training

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Join us for our most popular training, Converting Guests to Club Members! Please note: Attendance is limited When: May 24, 2017 9 am. - 12:30 p.m. Class...

Converting Guests to Club Members Training

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Join us for our most popular training, Converting Guests to Club Members! Please note: Attendance is limited When: April 19, 2017 9 am. - 12:30 p.m. Class...

VingDirect DTC Forum

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Let's change the DTC conversation! Get INSPIRED with us at the VingDirect DTC Forum! The Audience: Manager level & above Topics: Branding, Luxury Experience, Financial Views,...

Tasting Room Managers Training

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Build & Strengthen Your Tasting Room Dream Team! Please note: Attendance is limited to 8 Class begins promptly at 9 a.m., so please join us for...

Live Webinar: Tasting Room 101: Intro to the Winery Tasting Room

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If you are considering a tasting room or have recently opened your tasting room doors, this webinar is for you! Join Tammy as she...

Free or Discounted Wine Tasting Options Vanishing in Sonoma County

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Industry Follows Napa’s Lead in Charging Premium Prices for ‘High End’ Experiences