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Connecting through Email Marketing

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The total number of email accounts exceeded 4.3B in 2016. Email marketing has surpassed any other form of digital media marketing with an average...

DTC Sales Snap Track: The Host with the Most- Relationship Selling

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In tasting room performance surveys, connecting with the host is proven to have the highest impact on the overall guest experience and produces consistently...

DTC Sales Snap Track: The Host with the Most- Relationship Selling

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In tasting room performance surveys, connecting with the host is proven to have the highest impact on the overall guest experience and produces consistently...

Mystery Shoppers Visit ZD Wines

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ZD Wines is located on the Silverado Trail toward the North end of Rutherford, its entrance is marked by a boulder showcasing their logo....

Mystery Shoppers Visit Conn Creek Winery

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Conn Creek Winery is located on a strategic corner of the Silverado Trail and Conn Creek Road in St. Helena. Founded in 1973...

Talent and the Tasting Room – Building a High Performance Sales...

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Over 85% of DTC Winery sales originate in tasting room. Hiring, training and motivating for a performance driven culture has become paramount to meet...

Talent and the Tasting Room – Building a High Performance Sales...

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Over 85% of DTC Winery sales originate in tasting room. Hiring, training and motivating for a performance driven culture has become paramount to meet...

Talent and the Tasting Room – Building a High Performance Sales...

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Over 85% of DTC Winery sales originate in tasting room. Hiring, training and motivating for a performance driven culture has become paramount to meet...

Make it Personal – Mastering the Digital Customer Experience

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90% of DTC winery sales originate in the tasting room, however, many customers never return for an on site visit after their initial guest...

Make it Personal – Mastering the Digital Customer Experience

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90% of DTC winery sales originate in the tasting room, however, many customers never return for an on site visit after their initial guest...

Make it Personal – Mastering the Digital Customer Experience

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90% of DTC winery sales originate in the tasting room, however, many customers never return for an on site visit after their initial guest...

The 80/20 Rule – Building a High Touch Client Strategy

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The 80/20 principle applies to most business relationships… that is, 80% return is determined by 20% of customers. Today wineries need to focus on...

The 80/20 Rule – Building a High Touch Client Strategy

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The 80/20 principle applies to most business relationships… that is, 80% return is determined by 20% of customers. Today wineries need to focus on...

DTC Sales Snap Track: The Host with the Most- Relationship Selling

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In tasting room performance surveys, connecting with the host is proven to have the highest impact on the overall guest experience and produces consistently...

DTC Sales Snap Track: The Host with the Most- Relationship Selling

0
In tasting room performance surveys, connecting with the host is proven to have the highest impact on the overall guest experience and produces consistently...