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Advertorial articles are paid content created in cooperation with an advertiser. Lead generation is critical for the success of wine industry suppliers. The Spotlight Campaign advertorial program provides a targeted marketing campaign designed specifically to grow brand awareness, drive leads, and highlight new products, special offers, and company brand. Spotlights are written by a professional staff writer after conducting an interview with the featured member. Participating members have the opportunity to review, edit, and approve final copy prior to launching the campaign. Distribution Direct email to 10,000+ targeted industry professionals Published on Wine Industry Advisor Published in the Afternoon Brief Promoted through social channels including Facebook, Twitter, and LinkedIn (75,000+ followers) Pricing Spotlight campaigns cost $1,600 per campaign for WIN Members or $2,200 for non-members. Dates may be reserved in advance. Participation is limited. For more information or reserving your campaign contact editor@wineindustryadvisor.com.

Wine Closure Innovation Provides New Oenological Tools for Winemakers

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Diam Bouchage, the leading manufacturer of technical cork closures for still wines, sparkling wines, and spirits, introduced new permeability options for their popular Diam...

Wineries and Automated Packaging Solutions: The Perfect Pairing

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Packaging automation increases production and improves line efficiency. Almost two-thirds of consumer-packaged goods (CPG) companies have automated their packaging and processing lines, but wineries...

CANADELL: Cooperage-grade Oak Adjuncts. 100% French Oak Quercus SP Duramen with...

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CANADELL ensures the quality and consistency of its oak adjuncts by overseeing the entire manufacturing process, from selecting trees in the forest to seasoning, fabricating,...

New Tech Solutions to Disruptive Industry Problems

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The wine industry’s innovation journey to solve winemaking issues begins with partnerships The impact of wildfires on grapes, wine, and the bottom line is a...

Finding Cost Efficiencies During A Supply Chain Crisis

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Time to check the math; how running bulk glass could be cheaper than cased ware Gas prices are surging, inflation is rising, and glass supply...

BioFiltro Reimagines Winery Process Water to Enhance Vineyards and Provide WDR...

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Grape growers and winemakers are changing traditional farming, winemaking, and other practices in response to the ongoing drought and labor shortages, the recent pandemic,...

New Year, New Solutions: Innovative Compliance Software Offers Growth Through Technology

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A passion for tax compliance isn’t the primary reason most people enter the wine industry, but for Michael Dominguez, dedication to this discipline has...

Revolutionary Wine Closure Company Continues to Drive “Sustainable Innovation”

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Vinventions, the most comprehensive provider of closure solutions for the global wine marketplace, has always been ahead of the curve. Since its inception in 1999,...

Steam Is a Better Clean for Barrels, Says Winemaker Charlie Fauroat

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Pellegrini Wine Company used to clean barrels with a pressure washer followed by ozone. That changed in 2016, as California was emerging from a...

Wine and Spirits Industry Brands Recognize Value of NeuroTags Consumer Marketing...

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Given the anonymity of consumers who buy wine at retail, direct customer contact to create brand loyalty driven incremental sales is virtually impossible. Up until...

Top Glass Manufacturer Is Lead Innovator for Industry Sustainability Efforts World-Wide

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As the leading European and the world’s third largest producer of glass packaging for the beverage and food industries, Verallia has developed a strong knowledge in...

How Is Wine Qualified as PGI or PDO?

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Protected Geographical Indication (PGI) and Protected Denomination of Origin (PDO) are the labels that you can find on your EU imported product that indicate...

Wineries Lean into Sustainable Investments

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California is one of the world’s largest wine regions, representing more than 80 percent of the wine grown in the United States. The state’s...

Food and Wine Pairing Secrets

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Have you ever invited your family or friends over for a meal and wanted to impress them with your cooking and choice of beverage?...

Boisé’s Oak Portfolio Offers Winemakers Consistent Precision Tools for Winemaking

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The impact of climate change has increased the challenges winemakers face when growing grapes and making wine in what is already a complex system....