Tag: Laura Larson
Consumer Expectations and Decreasing Tasting Room Traffic Call for Innovative DTC...
It comes back to understanding who the customer is, what they want and building a relationship around that in order to maximize sales.
Top 10 DTC Sales Growth Practices
Bryan St. Amant of VinterActive LLC has been doing VinQuest research for more than a decade, producing data that illustrates which tactics have been successful for wineries seeking more direct to consumer sales. VinQuest 2018 Consumer Direct Wine Sales Report was created to help growth-oriented wineries succeed, utilizing this data.
Mystery Shoppers Visit Frank Family Vineyards
Frank Family Vineyards is a popular family winery located on Larkmead Road on the south end of Calistoga. The winery has a long legacy...
Afternoon Brief, September 26
Harvest Fair Awards Gala Names Coveted Sweepstakes Winners: Family-owned wineries - both large and small - won the coveted sweepstakes awards Sunday at the Sonoma County Harvest Fair Awards Gala...