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Tag: Tom Wark

Wine’s Most Inspiring People 2018: Pioneer and Champion of Hillside Grapegrowing

Wine’s Most Inspiring People 2018: Pioneer and Champion of Hillside Grapegrowing

Since purchasing his vineyard at the top of Spring Mountain in 1970, Stuart Smith has become the leading voice of the hillside grower. While Smith believed that the best grapes come from the mountains, a hypothesis had been written that vineyards on hillsides are detrimental to the land. In response, Smith began arguing in favor of hillside vineyards and land-use issues. Being the leading voice was “thrust upon me,” Smith shared. “It was not my intent. When I first got a permit to log the property from Department of Forestry, I was warned that there would be protesters once I brought out a chainsaw.”

By January 12, 2018 0 Comments Read More →
Allies or Adversaries: The Wine & Weed Debate

Allies or Adversaries: The Wine & Weed Debate

Do you think that pot will take a huge bite out of wine sales or is this just a tempest in a teapot? Maybe. Maybe not. It depends on which state you’re in, literally and figuratively.

By June 5, 2017 0 Comments Read More →
Afternoon Brief, January 3

Afternoon Brief, January 3

Napa’s Waugh Family Wines Sues Bronco Wine Co. for ‘Six Degrees’ Trademark Separation: Napa-based Waugh Family Wines on Friday said it has sued Bronco Wine Co., which has a large south Napa Valley bottling operation, claiming trademark infringement on Waugh’s Six Degrees Wine brand…

By January 3, 2017 0 Comments Read More →
Wine Women Welcomes Maria Hunt and Tom Wark as Guest Speakers on January 10th at St. Francis Winery in Santa Rosa

Wine Women Welcomes Maria Hunt and Tom Wark as Guest Speakers on January 10th at St. Francis Winery in Santa Rosa

Santa Rosa, California | January 2, 2017: WINE WOMEN, a new, nonprofit professional trade organization focused on advancing women’s careers in the wine industry by fostering and nurturing talent, providing networking and training opportunities, as well as advocating for better opportunities for women in this industry, welcomes Maria Hunt, storyteller and consultant, and Tom Wark, […]

Beer and Cider Marketers Understand Consumers Better Than Their Wine Counterparts

Beer and Cider Marketers Understand Consumers Better Than Their Wine Counterparts

by Alan Goldfarb It was in the early ‘90s that the wine industry was falling all over itself in the horrified belief that it was going to lose an entire generation of “Xers”, who were not going to drink wine – ever. Somehow, those 20 and 30 year olds came to wine – as never […]

By July 30, 2015 2 Comments Read More →
Wine PR: Doing Due Diligence Thru the Blogosphere Miasma

Wine PR: Doing Due Diligence Thru the Blogosphere Miasma

What is a flack to do? When winewriters are dropping off the face of the Earth faster than icebergs, to whom does a winery publicist turn to get PR/accolades/reviews when the writer pool is evaporating?

By June 1, 2015 7 Comments Read More →
Afternoon Brief, November 10

Afternoon Brief, November 10

Wine Spectator Top 100 Wines Unveiling Begins Today:
After tasting 18,000 wines from vineyards around the globe, the editors at Wine Spectator are set to release their much-anticipated list of the Top 100 Wines of 2014…

By November 10, 2014 0 Comments Read More →
Afternoon Brief, August 19

Afternoon Brief, August 19

California has given away rights to far more water than it has:
California has allocated five times more surface water than the state actually has, making it hard for regulators to tell whose supplies should be cut during a drought, University of California researchers reported…

Pouring 50 years of wine PR experience into one blog

Pouring 50 years of wine PR experience into one blog

Veteran wine publicists launch SwigPR.com Napa, California, summer 2014 —- Veteran wine publicists Julie Ann Kodmur and Tom Wark have launched SWIG, a publication in a blog format focusing on an area rarely covered in an editorial format: wine public and media relations. SWIG will feature posts and articles addressing the practice of wine public relations, wine media trends, marketing […]

Tom Wark: The First Wine Muckraker

Tom Wark: The First Wine Muckraker

“My first encounter with wine,” laughs wine blogger and public relations expert Tom Wark, “was when I climbed up in my parents’ pantry, attempted to pull down a jug of wine and broke it all over the floor.” Wark went on to earn a master’s degree in history at San Francisco State. “I realized that […]

By October 23, 2013 0 Comments Read More →